Posts Tagged social media
how to use Linkedin for Business
Posted by Cleartag in Branding, Online Marketing on August 18, 2009
Linkedin.com is one of the largest and most active online business networks.
Linkedin should be an essential part of your online marketing and branding strategy, here are some ways to leverage the network’s features:
Profile:
- first step is to join and complete your profile.
- Use your headline wisely
- Upload your photo
- Add your keywords to your specialties.
- Add links to your website, blog and twitter. Please use relevant keywords or your company name instead of “My Company” as anchor text.
- Ask your staff to join and complete their profile.
- Ask your clients to post recommendations if they are satisfied with your work and get their permission to use these recommendations/testimonials in other media.
Groups:
- Join active groups in your region and industry.
- Join the conversations, start and reply to topics and try to add value.
- Create your own group(s) for your niche.
- Send Weekly or Bi-Monthly newsletter to your group
Contacts:
- Connect with people with similar interests, from same region and in your industry.
- Invite your email contacts, friends, business associates to join and connect with them.
Answers:
- Try to answer questions related to your niche at least once per month.
- Don’t be afraid to ask! but don’t spam or abuse that.
Applications:
This screenshot shows the featured applications, with their description.
The WordPress application will import your wordpress blog, and the slideshare will import your presentations. You can click on Applications on the left sidebar in your Linkedin to see them all.
Companies:
Another relatively new feature from Linkedin is the Companies profile, which is still in Beta.
- Add your company with complete profile.
- Search for service providers in specific industry or location.
What are your thoughts about linkedin?
Stiff Competition between Facebook and Google!
Facebook recently purchased “FriendFeed” (a popular social networking platform) along with its team of programmers. It created a new search functionality, trying to stay ahead of Google.
Google is now trying to implement Facebook’s most used tools into IGoogle with an expectation that social networking sites will fade out one day and what will remain are popular names.
I wonder where this competition will lead the social networking platform…
Delicious: Social Bookmarking
Posted by Cleartag in Online Marketing, Web 2.0 on August 14, 2009
Delicious is one of the first and most popular social bookmarking services online. It is owned by Yahoo. Delicious allows users to save, manage and tag their bookmarks and access them from anywhere.
To get started, click on the image below to register.
It is good to use your real name, or one of your keywords as a user name. After you register, you can:
- Invite your friends by entering your email and password
- import your bookmarks from your browser
- and add buttons to your browser to make it easier to submit your bookmarks.
Why you should register:
- It is web based, so you can check and manage your bookmarks from anywhere.
- Submit and share your website (s) and blogs as it can help build links and drive traffic to your website.
- Social: you can discover interesting sites bookmarked by others, and network/connect with people who share same interests.
Do you like this post? Submit to Declicious.
Intro to Twitter
Posted by Cleartag in Online Marketing on June 29, 2009
Twitter is the one of the fastest growing tools/social communities online these days. Nielsen revealed that twitter had 1382% growth rate between Febraury 2008 and 2009.
Amazon.com has 14497 titles about twitter.
What is Twitter?
If you have not heard yet, Twitter started as a microblogging tool that allows people to post short messages of 140 characters via web, their mobile or a desktop application. However, due to spontaneous growth, twitter became real time social networking and search tool.
You can click on the images below to open your twitter account.
You can follow Cleartag on http://www.twitter.com/cleartag
Why use Twitter
- Engage in conversations and get instant answers.
- Promote and drive traffic to your blog and website.
- Provide support to your customers
- Use it as a sales channel to provide special offers, Dell made 3 million USD just from twitter.
To help you get started, get~ 300 new followers with very easy and very fast, click on the image below.
What do you think about twitter? Post your comments.
P.S.: follow us on twitter to get a free copy of our State of the Web: http://www.twitter.com/cleartag
Facebook for Business: Overview
A series of quick posts on using Facebook for Business:
Facebook is a social utility to connect people with their friends, family, co-workers and anyone with common interests.
It began in 2004 as a closed network for students.
Today, Facebook is available in 56 languages and has over 275 million registered members.
The social nature of facebook made it an effective platform for viral marketing.
Intro to Web 2.0
Web 2.0 is a term coined by O’Reilly media for their web conference in 2004. It is a term used to describe the evolution in the way the internet is used. Web 2.0 means using the Internet as a platform for two way communication and consumer empowerment.
The rules have changed. With Web 2.0, average users now have the power to incite change.
